WRITING
I work with you to tell stories that are accurate, well-sourced, and irresistible about business and finance-related topics like the economy, investing, and corporate strategy.
This work happens in a few spaces:
Journalistic Writing
My work has been featured in many publications, including CNBC, Barron’s, and Bloomberg. I write enterprise stories and feature stories, as well as cover news.
“I’ve worked with Mallika for years at both Money and The Wall Street Journal. She’s smart, efficient, and a great writer!”
~ Ian Salisbury, senior writer for Barron’s, former editor at Money and The Wall Street Journal’s Buy Side
Copywriting
I bring storytelling skills to finance-focused organizations that need them most, making complex topics understandable through newsletters, quarterly reports, white papers, case studies, and ghostwritten content.
What does this look like?
WHO
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WHO ...
An economic center at a major university approached me, asking for support with news analysis.
WHAT
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WHAT ...
They hoped to get their news analysis front and center at their annual conference and asked for support with social media posts. I agreed that we needed to build social media posts and to think bigger: What if we launched a weekly recap of the biggest economic news of the week, with can’t-miss insights from the center and teasers of their upcoming event?
HOW
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HOW ...
I created the recap's structure and collaborated with the team to ensure their messaging was conveyed in each week’s newsletter.
The Results
Fast forward several months, and I now write their recap every week with few edits and share LinkedIn and X posts so their team can focus on their day-to-day duties while the organization’s reputation grows.